Skip to content
Serin, Empowering charities, CICs, & small businesses
Insights·Governance3 Sept 20265 min read

Trustee recruitment that funders take seriously

Trustee boards are one of the first things funders check. Recruit for skills, diversity and lived experience — not just availability.

Quick answer

Funders assess boards by size, skills coverage, diversity, term limits and lived experience. Under six trustees, a single skill gap, or no term limits are all red flags.

Why Trustee Recruitment is Crucial for Funding Success

For any charity or Community Interest Company (CIC) seeking grant funding, the health and composition of your trustee board are under scrutiny. Funders recognise that a strong, engaged, and diverse board is the bedrock of good governance, financial stability, and effective delivery of charitable objectives. In essence, they’re investing in your organisation, and the trustees are key guarantors of that investment.

It’s a common misconception that funders only look at your accounts. While financial health is undeniably important, the calibre of your governance team speaks volumes about your organisation's resilience, strategic direction, and ability to manage resources responsibly. A well-constructed board reassures funders that your charity is in safe hands, capable of navigating challenges and fulfilling its mission.

THE ROADMAP1Why TrusteeRecruitment is Crucialfor Fundi2The Funder's Lens:What They ActuallyLook F3Beyond Availability:RecruitingStrategicall4Embracing Diversityand Lived Experience5The Importance ofClear Term Limits
How this guide is structured

The Funder's Lens: What They Actually Look For

Funders aren't just ticking boxes; they're assessing risk and potential impact. When reviewing your governance, they typically consider several key areas that signal a robust and forward-thinking organisation:

  • Board Size: Is it large enough to be effective, but not so large that it becomes unwieldy?
  • Skills Coverage: Does the board collectively possess the necessary expertise for sound financial management, strategic planning, fundraising, legal compliance, and operational oversight?
  • Diversity: Does the board reflect the communities you serve, embracing differences in age, gender, ethnicity, disability, socio-economic background, and professional experience?
  • Lived Experience: Are there trustees with direct experience of the issues your charity addresses, bringing invaluable insights and authentic perspectives?
  • Term Limits: Are there clear policies for trustee tenure to ensure fresh perspectives and avoid stagnation?

Organisations with fewer than six trustees, significant skill gaps, or a complete absence of term limits often raise red flags. These can suggest a lack of strategic planning, over-reliance on a few individuals, or a risk of becoming insular.

"A board that truly understands the charity's mission, not just intellectually but experientially, is often far more effective in guiding its strategic direction and securing its future." – Serin insight
Trustee recruitment that funders take seriously illustration
Illustration by Serin

Beyond Availability: Recruiting Strategically

Recruiting trustees should be a strategic exercise, not a reactive one. It's about building a team that complements existing strengths, addresses identified weaknesses, and brings new perspectives. Avoid the temptation to simply recruit whoever is available or who volunteers first. While enthusiasm is valuable, it must be paired with relevant skills and a genuine commitment to governance.

Key takeaways

  • Strategic trustee recruitment is vital for grant funding success.
  • Funders prioritise boards with diverse skills, perspectives, and lived experience.
  • Regular skills audits and transparent recruitment processes build funder confidence.
  • Embrace term limits to maintain board dynamism and avoid stagnation.

Start by conducting a thorough skills audit of your current board. What expertise do you already have? Where are the gaps? This audit should cover not just professional skills (e.g., finance, legal, marketing) but also soft skills (e.g., strategic thinking, negotiation, empathy) and, crucially, lived experience related to your mission.

Once you understand your needs, create clear role descriptions outlining the specific skills, experiences, and time commitments required. This moves the recruitment process from a general appeal for help to a targeted search for specific expertise.

Embracing Diversity and Lived Experience

The charity sector has increasingly recognised the profound benefits of diversity, equity, and inclusion (DEI) at board level. Funders are actively looking for boards that reflect the diversity of the communities they serve. This isn't just about optics; it's about better decision-making, greater relevance, and enhanced legitimacy.

Lived experience is particularly valued. If your charity supports individuals recovering from addiction, having a trustee with experience of addiction and recovery brings an invaluable perspective that academic knowledge alone cannot provide. These trustees can offer authentic insights into beneficiary needs, programme effectiveness, and potential challenges, leading to more impactful services.

Consider:

  • Do your trustees reflect the age range of your beneficiaries?
  • Is there ethnic and gender diversity?
  • Are people with disabilities represented?
  • Do trustees come from diverse socio-economic backgrounds?

Actively seek out individuals from underrepresented groups. This might mean advertising in different places, using community networks, or partnering with organisations that specialise in diverse trustee placements. Be proactive, not just passive, in your search.

The Importance of Clear Term Limits

While long-serving trustees can offer institutional memory and stability, a lack of term limits can lead to stagnation, unchallenged thinking, and difficulty in introducing new perspectives. Funders view clear term limits as a sign of good governance and a healthy board culture.

By establishing fixed terms, typically three to five years, with a maximum number of consecutive terms, you ensure a regular refresh of ideas and expertise. This prevents burnout, encourages new talent to come forward, and signals to funders that your board is dynamic and forward-looking. It also creates a structured opportunity for succession planning.

Trustee Term Limit Best Practice
Characteristic Recommendation Funder Perception
Typical Term Length 3-4 years Indicates regular refreshment and new ideas.
Maximum Consecutive Terms 2-3 terms (max 6-9 years) Prevents stagnation, encourages succession planning.
Gap Before Rejoining 1-2 years minimum Ensures a true break and fresh perspective if re-elected.
Inductions Comprehensive for all new trustees Shows commitment to effective governance.

Effective Onboarding and Ongoing Support

Recruitment doesn't end when a new trustee joins; it's just the beginning. A robust induction process is essential to integrate new trustees effectively and ensure they can contribute from day one. This should include providing a trustee pack with key documents (governing document, last annual report, strategic plan, policies), introducing them to staff and other trustees, and thoroughly explaining their legal duties and responsibilities.

Ongoing support, training, and development are also crucial. Trustees, like any team members, benefit from continuous learning, especially in areas like charity law, safeguarding, or fundraising best practice. Showing funders that you invest in your trustees' development further demonstrates your commitment to strong governance.

Next steps

Reviewing and strengthening your trustee board is a continuous process, not a one-off event. By adopting a strategic, inclusive, and forward-looking approach to trustee recruitment and retention, you not only build a more effective organisation but also significantly enhance your appeal to funders. A board that is clearly fit-for-purpose, diverse, and well-governed is a powerful indicator of a charity ready to achieve its mission and make a lasting impact.

Step-by-step

How to do this, step by step

  1. Step 1

    Conduct a Board Skills Audit

    Before you recruit, understand your current board's collective strengths and identify any gaps in expertise (e.g., finance, legal, marketing, HR, digital, fundraising, strategic planning, impact measurement). Don't forget soft skills and, crucially, lived experience relevant to your mission.

  2. Step 2

    Define Role Descriptions and Person Specifications

    Based on your audit, create clear, detailed role descriptions for the trustee positions you need to fill. Outline required skills, experience, time commitment, and any specific areas of responsibility. This helps attract the right candidates and clarifies expectations.

  3. Step 3

    Prioritise Diversity and Lived Experience

    Actively seek candidates from diverse backgrounds, including different ages, genders, ethnicities, disabilities, socio-economic backgrounds, and those with direct lived experience of the issues your charity addresses. This enriches decision-making and better reflects your beneficiaries.

  4. Step 4

    Establish and Enforce Term Limits

    Implement clear policies for trustee terms (e.g., 3-year term, maximum of two consecutive terms). This ensures regular board refreshment, introduces new perspectives, and demonstrates good governance to funders. Document this in your governing documents or board policies.

  5. Step 5

    Develop a Robust Recruitment and Induction Process

    Advertise trustee vacancies strategically (e.g., through trustee recruitment platforms, community networks, professional bodies). Use a fair and transparent selection process. Once appointed, provide a comprehensive induction pack and a mentor to ensure new trustees are quickly integrated and effective.

  6. Step 6

    Offer Ongoing Support and Development

    Your responsibility doesn't end after induction. Provide opportunities for ongoing training, e.g., in charity law updates, fundraising, or safeguarding. Encourage trustees to take advantage of external training and networking events to keep their skills sharp and knowledge current.

Practical examples

Case Study: The Youth Homelessness Charity

A small youth homelessness charity was repeatedly rejected for funding, despite strong programme delivery. A funder feedback session highlighted concerns about their board, which comprised long-serving volunteers, all over 60, with limited digital and fundraising expertise. Following advice, they conducted a skills audit, recruited two new trustees in their 30s-40s (one with direct experience of homelessness, the other a digital marketing expert), and introduced clear term limits. They secured significant funding in the next round, with funders explicitly praising their revitalised, diverse board and commitment to lived experience.

Case Study: The Arts & Culture CIC

An arts and culture CIC sought funding to expand its community outreach. Their board was strong on artistic talent but lacked financial and legal expertise relevant to scaling up a social enterprise. Recognising this, they proactively recruited a retired accountant with charity trustee experience and a solicitor specialising in intellectual property. They also formalised board meetings and decision-making processes. Funders saw this as a clear sign of strategic growth and responsible planning, leading to successful grants for their expansion projects.

Common mistakes to avoid

  • Recruiting based purely on availability rather than suitability for identified skill gaps.
  • Failing to conduct a board skills audit, leading to an unbalanced board.
  • Not having clear term limits, resulting in a stagnant or disengaged board.
  • Lacking diversity (age, gender, ethnicity, lived experience) on the board, failing to reflect beneficiary groups.
  • Inadequate induction and ongoing support for new trustees, leading to underperformance or early departure.
  • Having too few trustees (e.g., less than 5), which can be seen as a governance risk by funders.
  • Failing to document board policies and procedures, making it difficult for funders to assess governance maturity.
FAQ

Frequently asked questions

How many trustees should a charity have to satisfy funders?+

While there's no strict universal rule, most funders prefer to see a minimum of 5-7 trustees. Boards with fewer than three trustees can be a red flag, suggesting a lack of resilience or diverse perspectives. A board that's too large (e.g., over 15-20) can become unwieldy, potentially slowing down decision-making. The ideal size depends on the complexity of your organisation and the range of skills needed.

What specific skills are funders looking for on a trustee board?+

Funders typically look for a broad range of skills, including financial management, legal expertise (especially charity law), HR, fundraising, marketing/communications, digital proficiency, strategic planning, governance experience, and operational management. Increasingly, lived experience relevant to the charity's mission is highly valued, as are skills in impact measurement and evaluation.

Why is 'lived experience' so important for trustee recruitment?+

Lived experience brings authentic, direct understanding of the issues your charity addresses. Trustees with lived experience can provide invaluable insights into beneficiary needs, programme design, and the real-world impact of your work. This ensures your services are relevant, empathetic, and truly effective, which is a major positive for funders.

Do I need to pay trustees?+

In the UK, trustees of a charity are generally unremunerated volunteers by law, though reasonable expenses (e.g., travel costs to meetings) can be reclaimed. While there are very specific, limited circumstances where a charity may be able to pay trustees, this is rare and requires careful consideration and usually prior permission from the Charity Commission. Funders expect to see a volunteer board.

How can small charities attract high-calibre trustees?+

Small charities can attract excellent trustees by clearly articulating their mission and impact, offering meaningful roles, and promoting the opportunity for personal growth and making a difference. Utilise trustee matching services (e.g., Getting on Board, Trustee Finder), local volunteer centres, professional networks, and target individuals passionate about your cause, even if they're still developing their careers.

What's the difference between a trustee and a director for a CIC?+

While both hold significant responsibilities, 'trustee' is the term for those governing charities, whereas 'director' is used for CICs and limited companies. The roles are similar in that they both have legal duties to act in the best interests of the organisation, ensure compliance, and oversee strategy and finances. Many funders apply similar governance scrutiny to both roles.

Serin funding intelligence

Get funding intelligence tailored to your organisation

Serin turns insights like this one into a personalised funding plan, matched funders, readiness gaps and next steps for your charity or CIC. Join the waitlist and we'll be in touch when your workspace is ready.

Next step

Take the free Funding Readiness Assessment

5 minutes, 18 questions, personalised AI report, with a 30/60/90-day plan tailored to your organisation.